1.Our commitment to you
We take the protection of your personal data seriously and willprocess your personal data fairly, lawfully and transparently. This privacypolicy describes the personal data we are collecting about you and how it isused.
We will only collect and use your personal data for thefollowing purposes, to:
1.1 complete your order(s)
1.2 offer you a better shopping experience
1.3 improve our services
1.4 meet our legal responsibilities
2.How we secure your data
We have appropriate organizational safeguards and securitymeasures in place to protect your data from being accidentally lost, used oraccessed in an unauthorized way, altered or disclosed.
The communication between your browser and our website uses asecure encrypted connection wherever your personal data is involved. We encryptyour data and store it on secure servers hidden behind a firewall.
We require any third party who is contracted to process yourpersonal data on our behalf to have security measures in place to protect yourdata and to treat such data in accordance with the law.
In the unfortunate event of a personal data breach, we willnotify you and any applicable regulator when we are legally required to do so.
3.The personal data we collect
By visiting our website, to complete registration, ordering andnotification, we collect and store information for legal use, included but notlimited to:
3.1 email address, including email address provided via approved third partiesassociated.
3.2 shipping and billing address ( es ), including name, address line, phonenumber.
3.3 specific information for payment verification and Customs issues.
3.4 technical data, including IP address, date and time, browser and operatingsystem, the URL you requested, etc.
We also protect all personal information that is collected fromyou offline, such as through phone calls. If we contact you by telephoneregarding an order or payment, we will ask only for the personal informationneeded to place your order or resolve your issue. When we need to storeinformation related to an order, we enter it into our database through SSLencryption.
While our website is designed for a general audience, we willnot knowingly collect any data from children or sell products to children, whoare not permitted to use or submit the data to the website.
4.How we collect your data
We may collect personal data about you in the followingways:
4.1 Direct interactions – you may give us your Identity, Contact, Financial,Transaction, Profile, and Marketing and Communications data by filling informs, entering information online or by corresponding with us by post, phone,email, telephone or otherwise. This includes personal data you provide, forexample, when you:
4.1.1 Create an account or purchase products on our website;
4.1.2 Subscribe to our newsletter, discussion boards, social media sites orcreate wish lists;
4.1.3 Complete a voluntary market research survey;
4.1.4 Contact us with an enquiry or to report a problem (by phone, email, socialmedia, or messaging service);
4.1.5 When you log in to our website via social media.
4.2 Indirect interactions – as you interact with our website, we mayautomatically collect the technical data by using cookies, server logs andother similar technologies. Please see About Cookies for further details.
4.3 Third parties – we may receive personal data about you from various thirdparties, including:
4.3.1 assoiated third parties, including analytics providers such asGoogle;
4.3.2 affiliate networks through whom you have accessed our website;
4.3.3 social media platforms when you log in to our website using such socialmedia platforms;
4.3.4 third parties service providers of technical, payment and deliveryservices.
5.How we use your data
We will only collect and process your personal data where wehave a legal basis to do so. As a data controller, the legal basis for ourcollection and use of your personal data varies depending on the manner andpurpose for which we collected it.
5.1 we have your consent to do so, or
5.2 we need your personal data to perform a contract with you. For example, toprocess a payment from you, fulfill your order or provide customer supportconnected with an order, or
5.3 the processing is in our legitimate interests and not overridden by yourrights, or
5.4 we have a legal obligation to collect or disclose personal data from you.
Your personal data is used by disgither to support a range ofdifferent activities. These are listed in the table below together with thetypes of data used and the legal bases we rely on when processing them,including where appropriate, our legitimate interests. Please be aware that wemay process your personal data using more than one lawful basis, depending onthe specific activity involved. Please contact us if you need details about thespecific legal ground we are relying on to process your personal data wheremore than one ground has been set out in the table below.
5.5 To create an account and register you as a new customer(either directly or via social media).
5.6 To process and deliver your order including: recording your order details;keeping you informed about the order status; process payments and refunds,collect money owed to us; and assist fraud prevention and detection.
5.8 To enable you to take part in a competition, event, survey, or receive areward for shopping with us.
5.9 To administer, protect and improve our business and our website/app,including: troubleshooting, data analysis, testing, system maintenance,support, data analysis, reporting and hosting of data; setting default optionsfor you, such as language and currency.
5.10 To deliver relevant website content, online advertisements and informationfor you; and measure the effectiveness of the advertising provided.
5.11 To use data analytics to: improve our website, products, services,marketing, customer relationships and experiences; and for market research,statistical and survey purposes.
5.12 To recommend products, services discounts and offers that may be ofinterest to you, including to send you such information by email, post orSMS.
5.13 To inform or remind you by email of any task carried out via our websitewhich remains uncompleted, such as incomplete orders or abandoned baskets.
We will only use your personal data for the purposes for whichwe collected it, unless we reasonably consider that we need to use it foranother reason and that reason is compatible with the original purpose. If wewish to use your personal data for an unrelated purpose, we will notify you andwe will explain the legal basis which allows us to do so. We may processpersonal data without your consent, in compliance with the above rules, wherethis is required or permitted by law.
We will keep your personal data for no longer than is necessaryfor the purpose(s) it was provided for and to meet our legal obligations.Further details of the periods for which we retain data are available onrequest.
A "cookie" is a small amount of data that is sent toyour browser and stored on your computer's or mobile device’s hard drive. Ifyou do not de-activate or erase the cookie, each time you use the same browseror mobile device to access the Site, our web servers will be notified of yourvisit to the Site and in turn we may have knowledge of your visit and thepattern of your usage. The cookies will enable us to remember your informationso you do not have to re-enter it every time you use the Site.
For these additional purposes identified above, you candetermine if and how a cookie will be accepted by configuring the privacysetting of the browser you are using to access the Site or the privacy settingof your mobile device. If you adjust the privacy setting in the browser, yourmobile device will continue collecting data unless you adjust the privacysetting of the device, and vice versa.
Certain features of the Site depend on cookies. Please be awarethat if you choose to block cookies, you may not be able to sign in or usethose features, and preferences that are dependent on cookies may be lost.
We use a range of analytics and targeted advertising tools todisplay relevant website content on our website and online advertisements onother websites and apps (as described above) to you, deliver relevant contentto you in marketing communications (where applicable), and to measure theeffectiveness of the advertising provided. For example, we use tools such asGoogle Analytics to analyze Google's interest-based advertising data and/orthird-party audience data (such as age, marital status, life event, gender andinterests) to target and improve our marketing campaigns, marketing strategiesand website content. We may also use tools provided by other third parties,such as Facebook,
Our website may include links to and from the websites of ourpartner networks, advertisers and affiliates, or to social media platforms. Ifyou follow a link to any of these websites, please note that these websiteshave their own privacy policies and that we do not accept any responsibility orliability for these policies. Please check these policies before you submit anypersonal data to their websites.
7.How we share your data
We do not sell, rent, trade, license, or otherwise disclose orshare your personal or financial information to anyone, except in the followingspecific situations:
7.1 Third-party service providers: Like most online merchants, we sometimes usethird-party service providers to perform specific functions on our behalf. Anyinformation disclosed to them is solely to help in their provision of service.For example, we provide your name, shipping address and phone number topartners such as DHL in order to guarantee delivery of your orders, and we mayuse relevant customer information in order to monitor the quality of the thirdparty’s service.
7.2 Legal requirement to disclose information: We may be required to discloseinformation if subpoenaed, served with a court order or requested bylaw-enforcement officials conducting investigations, or if we are otherwiserequired by law to disclose such information. We will also release personalinformation when necessary to protect our legal rights or enforce our Terms ofUse and other agreements. For example, we may share information to reduce therisk of fraud, or to prevent fraud by users who attempt fraud or other illegalactivity on our Site.
7.4 Non-personally identifiable information: We may share information that doesnot identify you or any user, such as the number of daily visitors to aparticular page, or the size of an order placed on a certain date, with thirdparties such as advertising partners.